In 2016, My friend from University and avid watch enthusiast, Princewill, called me and told me about starting a watch brand, designing unique timepieces of the highest quality, and selling them online. With our emphasis on sound, essential design, we aimed to make the simple, everyday act of checking the time a little more delightful and magical.
We started sketching up some ideas, and after more than 2 years of designing, sourcing materials, and prototyping, we successfully launched our first watch, The TimeKeeper, on Kickstarter.
Co-founder
Art Direction
Industrial Design
Website Design
Prototyping
Branding
2019 - present
We wanted a clean, modern brand that appealed to the taste of the watch community but also captured the attention of anyone interested in good, minimal design and well-made objects